Digital MarketingSEO

10 Reasons Why Your Website Speed is Slow?

Digital Marketing Agency in Bangalore

Are you getting enough traffic to your website?

Are you getting better conversions as compared with organic traffic?

Are you facing sudden increase in Bounce rate?

This Blog is the answer to all of your questions. The most important that people don’t have today is time. As they don’t have time they ‘ll not wait for your website to open.
The point is that if your website is taking more time to load then you will lose users coming to your website. Moreover in today’s world, people use mobile phones more as compared to desktop. So it becomes more important to know whether your website speed in mobile view is good or bad. If your website speed in mobile is not up to the mark then sorry to say that you will not get any conversions from your website.

Yes you heard it right!!!!!

Your website speed could be the reason for all of your problems.

Here are some tips to fix your website loading speed issue in mobile:

  1. Server Performance
  2. Lots of Traffic
  3. Large Media Files
  4. Code Density and Performance
  5. Too many plugins
  6. Unnecessary Redirects
  7. Missing Files
  8. Caching issues
  9. Excessive overhead in Database
  10. Not using CDN
  1. Server Performance – Yes, your server’s performance also matters when comes to website speed. Whenever a user clicks on your site, the very first thing that happen is your browser will send a request to your server asking to load all the data and information about that particular page.
    If your server’s performance is poor then it will take more time to respond.
    No matter you are doing all your job right but if your server performance is less, it will definitely affect your business.
  2. Lots of Traffic – Getting lot traffic at the same time can also cause your website to slow down. Because your web server is not ready to serve that number of people at a time. You have to maintain your website so that it can manage all extra traffic coming to your website.
  3. Large Media Files – A large image could also be the reason for your website slow down. When a user requests or clicks, the server will start carrying each bit of information of your website to your browser screen. This information includes text, images, videos, content, etc. If you have tons of large images, it will take a long time to load up completely.
    File formats also plays important role here. Browsers can load PNG, JPG and GIF quickly. But heavy image formats like TIFF and BMP are going to take loner time to load. So avoid using this image formats on your website.
  4. Code Density and Performance– Code also plays a very important role in your websites performance. If you are familiar with terms – CSS, HTML, JavaScript, etc then you will understand the importance of code easily. One thing you have to understand that the backend coding of your website should be very simple and not complex. If you have used excess coding and javascript then, it’s going to take longer to drag it up.
  5. Too many plugins – If you are running wordpress, you’ll need lot of external plugins. All this plugins will have different features, each of this plugins makes its own file request b and javascript files to load. So better to decide and finalize the actual plugins needed for your website rather than using lot of plugins.
  6. Unnecessary Redirects – Too many redirections can also slow down your website. Redirecting is just like loading a page twice. Unless it is required, avoid using redirections in your website.
  7. Missing Files – Sometimes users experience loading issue because of missing files. Users might be searching for some page which doesn’t exist on your website currently. In this case they will be redirected to 404 page after waiting for so long.
  8. Caching issues – Caching occurs when browsers store static copies of your website files. When users tries to access your website, browsers will display the cached data instead of reloading it again.
  9. Excessive overhead in Database – Overhead means having irrelevant items in your site’s database, for ex, logs, transients, and other entries, etc that can be created from plugins or themes which you have used.
  10. Not using CDN – CDN means Content Delivery Network, which consists of several servers that are placed in strategic geographic locations. Copies of website can be stored on them so that it can be quicly loaded when required. When it comes to WordPress there are lot of CDN options.